Signature Fashion Week : An event of Fashion, Fun and Designs

So, it started with the Signature International Fashion Week and progressed to the Bengal Fashion Week, which was held for three days at Kolkata. The event lasted for three days i.e 21st,22nd and 23rd Feb 2014. It was in association with the Storm Fashion Company and their official host was The Park Hotel. Designers from different parts of India displayed their vibrant collection of fashion attire for three days. Their variation in style and the unusual ideology for making such designer dresses were just amazing.

Day 1: The event started with the traditional “Sketched and Stitched” collection which was a unique concept for the spectators at the very first day itself.The show was started by Jaya Mishra’s collection. Then it was followed by Agnimitra Paul’s collection and then it was concluded by Jyoti Sachdev Iyer’s collection. Their designs were truly striking and was in every way a pleasure to watch. The show was enlightened, when the famous Bengali actress Rituparna Sengupta, table-tennis player Poulomi Ghatak and Dr. Sashi Panja walked the ramp. Day 1 reached it’s peak of glory when renowned Bollywood stars Barkha Bist Sengupta and Indraneel Sengupta walked the ramp, posing for the media. The Day 1 was concluded soon after the last event.


Day 2:It started with the lively collection of MonaPali. Their theme was basically on the colours of India, which had a glimpse of some political trends of the country.It was an out-of-the-box thinking because no one would attempt such unique fusion in designing. The event was followed AD Singh's collection. His dynamic collection was just lively and awesome.It became more lively when his show stopper Reshmi Ghosh walked the ramp with him adding more interest for the spectators. It was followed by Jatin Kochhar's show which included his unique designs. His show stopper, Meera Chopra, sister of Priyanka Chopra truly added to the excitement. The second day concluded with the next event, of the famous Bollywood Fashion Designer Rocky Star. He had a flamboyant and exotic collection of designer apparel. His show stoppers were the famous Bollywood actress Riya Sen and the Tollywood actress Koel Mallick. Their presence on the ramp was a treat to the eyes of the viewers and of the media too. This concluded the second day of the fashion event.

Day 3: The final day of the event started with the “Brahm Kamal” Traditional Indian Designs by MonaPali,which were based on the village and tribes of the Indian culture. They were just extravagant and beautifully designed on the Indian culture. It became more exciting when Mumtaz Khan started her ramp walk which added glory to the ramp. It was followed by Aslam Khan’s collection, which was somewhat jubilant and eye striking to us. His show stoppers were Hemangani Singh Yadu and Vijaya Dey. They added more glamour to his collection. And the three day fashion event concluded with the final collection of the famous Mano Viraj Khosla. People awaited his famous show stoppers, Mahaakshay Chakraborty and Sonali Sehgall. The crowd gave them a standing ovation because they deserved it. The last show of collection was totally different because there was an actual live performance by a band which added effervescence to the entire show. And finally the whole event concluded with the interviews of the designers.

Also, needless to mention was the hospitality of The Park Hotel. They do deserve a round of applause for the hospitality and fulfilling all the demands of the guests present at the venue for the Fashion event. And last but not the least, thanks to Signature for the wonderful event.

Article and Pictures by - Dipanjan

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